Choosing Our Typeface

 

Attempting to visualise form, with the decision being made that we are definitely considering using ‘moor’ lettering we thought it would be a good idea to discuss how we initially feel these should look.

Our initial thoughts are that these should look pretty informal and have a good surface area in order to create some kind of visuals/mechanism/spectacle. Obviously when it comes to creating these it a certain material maybe these would have to change but we felt it would be good to have an idea in our heads initially what they could look like so when we speak to makers we want it to be quite playful and fun, and they can visually get an idea of our tone.

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